Peter Florance didn’t set out to become a cult legend. He was just chasing tone.

But somewhere along the way—between custom sets for pro players, late-night soldering sessions, and a deep obsession with vintage pickup voicing—his Voodoo pickups became mythologized by those who knew. Like Virgil Arlo or Tom Holmes’ early sets, Voodoo pickups didn’t dominate magazine ads or trade shows. They thrived in the hands of serious players who cared about one thing: tone.

Launched in the early 2000s with flurry of guitar forum activity, Peter’s Voodoo line combined forensic-level study of vintage pickups with his own hand-wound artistry. He was among the first to truly decode what made a great pickups tick—down to the winding patterns, magnet selection, and subtle inconsistencies that gave original Gibsons & Fenders their magic. Players often said his pickup sets felt more alive than other boutique options of the time. You didn’t just hear the difference. You felt it in your hands.

Peter passed away unexpectedly in 2021. Production stopped instantly. And with that, Voodoo pickups became both a collector’s item and a source of heartbreak for tone chasers who missed out.

At ToneSpec, we’ve studied Peter’s work with reverence. Our Vintage Clone Voodoo Series is more than a tribute—it’s a labor of appreciation for Peter Florance. Built to his specs using the correct wire, magnets, and winding techniques, these clones capture the raw, expressive nature of Peter’s most revered sets. No branding hype. No shortcuts. Just tone worth chasing.